SHISEIDO is the global brand cosmetic around the world. Many people maybe wonder why this brand is famous. How they success in cosmetic market?
High Service, High Quality and High image. All of this is an important policy to develop SHISEIDO to be the global brand cosmetic.
High Service : SHISEIDO focus to train the staff. Especially, staff at the counter beauty must learn about the skin and service at least one month before they will meet the customer. SHESEIDO staff we call that B.C.- Beauty Consultant. They are good advisors about skin problems or products to the customer.
High Quality : SHISEIDO have a lot of scientists more than 1000 to research about the products and working around the world. They pay attentions to produce the best product to the customer.
High Image : These things will build the high image of SHISEIDO brand. Customer accepted SHISEIDO cosmetic is the best number one product in the world.
http://www.brandage.com
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